Using Digital Tools to Transform Cognitive Assessment with Elli Kaplan Neurotrack TRANSCRIPT
Download PDFJul 22, 2025
Elli Kaplan, CEO and Co-Founder of Neurotrack, emphasizes the importance of early cognitive assessment and the potential of digital tools in advancing the screening process for cognitive decline and neurodegenerative diseases. Screen-based assessment tools can provide more efficient, accurate, and objective screening compared to traditional pen and paper tests. Integrating cognitive screening into primary care settings can lead to early intervention when lifestyle changes can help maintain brain health and slow the progression of conditions like Alzheimer's disease.
Elli explains, "We are focused on screening for cognitive decline, and that includes mild cognitive impairment all the way through to Alzheimer's disease, working largely with primary care providers to help them then make a diagnosis of cognitive decline or Alzheimer's in their clinics and refer patients on to get better treatment."
"Historically, there have been tests that have existed in the universe that are pen and paper tests that measure cognition. I would say quite poorly. But the other problem with these types of tests is that they have to be administered by a trained administrator, who is typically a doctor, and they take a long time. So they may take anywhere from 10 minutes to 25 minutes. And so the advantages of digital tools are that one, they don't carry that same bias. Some that would occur with one provider versus another versus another, with a different kind of style administering the test. So they're much more objective."
"Our tests are quite short, so they can be administered, self-administered in about three minutes, depending on the patient. So, anywhere from three minutes up to about seven minutes, as we unlock additional tests as they may be needed for a particular patient. So they make it possible to standardize testing across a population and to integrate it into workflows in ways that haven't been possible before. So more efficient, more accurate, and more objective. And you take out a lot of the bias that has existed around both administration, as well as things like language or education levels, ethnicity, that type of thing."
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